Choose you career Option

Don't get bogged down in thinking that you only have one chance to change career: "When people start talking about their "true calling" or "finding their vocation" it adds a lot of pressure to an already difficult decision. You will probably change career direction several times in your life (I certainly have!), so try to think in terms of what you would like to try next. Career planning tools on websites such as Prospects or TargetJobs can be useful to throw up a few ideas, but the key is to think about the kind of skills you enjoy and are good at, the environment you'd like to be in and the kind of people you want to work with. Once you've narrowed it down to two or three areas, you'll be able to do some more targeted research and start looking at specific job roles. Just remember, you can always change your mind."

Tracy Johnson, career coach and founder of Brainbox Coaching

A gradual approach to changing your career can work well: "While some people want to radically reinvent their career instantly, it is more realistic to work towards a new career over time. This might mean making changes in your current job, studying a course in the evening, shadowing someone in the role, or learning new skills to make yourself more attractive to potential employers. It might also mean that you gradually move into your new career via a series of jobs rather than one giant leap – and this is important if you want to protect your salary rather than going back to entry level wages."

Corinne Mills, author and managing director of Personal Career Management

Don't let your CV become too long: "It can be really tempting to include every bit of information on your CV, but you should try to keep your CV to one page (two pages at a maximum). Most employers don't have time to read through pages and pages of text so keeping your CV concise and completely relevant to the role is crucial. Make sure that you read the job description of the role you're applying to and identify the goals of the employer you want to work for, and then tie your work experience and goals into this. The most important thing is to capture the employer's attention and to get them to want to find out more about your CV – when you are at the job interview stage you can then bring up the rest of your work experience."

Hayley Stovold, head of content for CV app and career site Jobulo

You need to believe that it really can happen: "One of the hardest things with a change of career is believing that we can do this new task. We tend to think of ourselves as a photographer, an accountant or whatever. That's what seems to define us. Now we have to re-define ourselves and begin to believe it deeply inside us. Once we believe it, others will too. I would suggest you start saying to yourself and to everyone you meet that you work in [your new sector]. When I changed career I continued to say that I was an actor who also worked as a coach, but once I started saying that I was a coach who used to be an actor, my coaching work really took off."

Robin Kermode, leading European speech director and founder of Zone2

The first steps to take when thinking of changing career: "Your starting point is to really think about what's important to you in a career. What sort of working environment do you think you'll be happy in? What energises you most work-wise? And what do you naturally love doing and are good at? All these questions will help you to identify some possible avenues. Spending a bit of time thinking about yourself and what fulfills you will help you to make the right choices."

Sally Bibb, founder of Engaging Minds

Network with people in your chosen sector: "The best way to understand the internal culture of a business and the way it treats people, including during their recruitment process, is to talk to those currently employed with the company. Spread your net wide – from junior to senior employees to really understand how it all works and whether the culture is accepting of [career changers]."

Dasha Amrom, founder and managing director of Career Coaching Ventures

Source : The Guardian.

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How do you choose the best course for you and the right university?

Illustration: A. Richard Allen

1 Visit, visit, visit

Olabisi Obamakin, 21, is studying biomedical sciences at St George's, University of London

"The advice I would give would be to go to the open days and ask plenty of questions about university life, the course and support services. Chat to students for some honest first-hand experience of studying there. It may seem a hassle if your university is far from home, but the train ticket to visit is cheaper than dropping out after one term."

2 Pay attention to course details

Tazz Gault, 19, is studying multimedia journalism at Bournemouth University

"Make sure your number one course covers modules that are suitable for you – browse through the course outline so you know what to expect. I wish I'd realised that a module title is one thing, but the 'unit guide' for each section is really where the information lies. Had I known this, jumping from television and radio to media law modules wouldn't have been such a surprise."

3 Interview your tutors (before they interview you)

Dami Omisore, 21, is studying for a degree in real estate management at Kingston University

"Speak to tutors at the open days. I began inquiring about economics and science courses. But when I spoke to the course tutors, they advised me I was a good fit for this degree and as soon as the lecturer started telling me about some of the modules, including property appraisal and valuation, it appealed to me straight away."

4 Find out more about the lecturers

Tom Critchell, 26, is studying architecture at Birmingham City University

"Whatever you want to study, it's worthwhile researching the lecturers and unit modules to find out their research interests. And for a design-based course, attend the end-of-year graduation show. You'll be able to see students' work, talk to them and get a real understanding of what the pros and cons are of the university."

5 Pick something you love – and won't mind getting up with a hangover to learn about

Samuel Day, 19, is studying drama and English literature at the University of East Anglia

"You'll find that you work harder if you're passionate about your degree. Joint courses are also great because you get the best out of both subjects."

6 Learn your ABC: accommodation, buses, countryside

Daniel Graves, 20, is a second-year politics student at Keele University

"It's important to venture outside the campus: look at the costs of buses, off-campus accommodation, the shops. See if the environment suits your personality. If you're an outgoing person, look to see if the area has a great nightlife. Or if you are like me, you may like a museum or the countryside. Leicester University was my first choice, but I ended up going to my insurance, Keele. It's a good idea to think about rents: someone I know at another university is paying £140 a week, while I'm paying £50. Look at the area's property prices on websites like Zoopla before applying."

7 Check out the support networks

Hannah Lane is studying nursing at the University of South Wales

"Everyone wants to have an amazing time at university, but when the going gets tough it's important to have a strong support network around you. I've found when you are on a course such as nursing, which is emotionally, mentally and physically draining, you need people around you who you can turn to."

8 Apply for pre-uni schemes to help you make up your mind

Naazia Hussein, 20, is in her second year of law at Leicester University

"During sixth form I was part of a programme called Realising Opportunities, which pairs you with an e-mentor who is studying a similar subject to the one you want to do. It's all about targeting children who are the first in their family to attend higher education. After that experience, and attending the Leicester open day and law taster day, I knew it was the right place for me. Talk to people who are doing your potential degree to see whether the course is right for you – a lot of people come to university and are taken aback by the workload and the extent of independent learning."

9 Check out work experience opportunities

Dieuni Welihinda, 23, is a final-year student of British politics and legislative studies at Hull University

"See if the course or uni offers you any internship or placement opportunities. I was particularly drawn to Hull's one-year Westminster internship programme, which meant I spent a year working with the shadow education secretary. As a result, I know I want to work in education policy when I graduate."

10 Campus or town?

Nisita Raghvani, 23, is studying brand leadership at the University of East Anglia

"Consider what kind of environment you want before you make applications – I wanted a campus university because it means I'm at the heart of everything, I can get to my classes in a couple of minutes, and I absolutely love that."

11 Consider staying close to home to save money

Sarah Sprigg, 22, is studying management at Anglia Ruskin University

"Don't rule out staying local. Commuting to campus from home has saved me so much money on rent and I have had the support of my family throughout."

12 If you prefer to go away, check out the journey

Bethany Broughton, 23, is studying midwifery at Anglia Ruskin

"Pick a university that is easily accessible as you do have to travel home for three years. It sounds obvious, but a train journey involving several changes gets less and less appealing as the course goes on, not to mention the cost."

13 Trust your instincts

Britta Ismer, 21, from Germany, is studying cancer biology at Bangor University

"I fell in love with Bangor instantly, so the best tip I can give is to trust your feelings. If you find faults and things you are not comfortable with, like I did when I visited Nottingham Uni (I thought the halls I saw were not all that nice, I didn't feel they were for me), then it is not worth going there. If you like the sound of the course and you like the university after visiting it, that's where you should go."

14 If you're confused about where your passion lies…

Mohamed Dassu, 19, is studying economics at Leicester University

"You know if a course is right for you when you can talk for 10 minutes on the question, 'so what do you like about that degree?' And my advice when looking at what university is best for you is to think of the three Cs: city life, course modules and career prospects."

15 When in doubt, make a spreadsheet

Isaac Nahoor, 21, is studying medicine at the University of London

"Make a table with all the universities you have in mind and compare each across a range of different requirements that are important to you, from computer facilities to tuition fees. The university you choose should be the right one for you, not the right one for others. Find out what careers your chosen subject can lead to and think hard about whether you can see yourself doing those options in the future."

16 Don't believe all the myths

Siobhan Fenton, 21, is studying English at Magdalen College, Oxford

"I come from a state school. When it came to applying for Oxbridge, I was hesitant because I had a weird idea that there was a type of person who went to Oxford and that I wasn't it. Now I feel really daft about believing those stereotypes. The university's prospectus only asks for people who are keen to learn, there's no footnote tucked sneakily away also stipulating a knighthood and a country house. Don't worry about grades too much, either – I got some very dodgy A-level grades, including a D in English. But when I came for my interview at Oxford, the professors told me they didn't always take them too seriously as a way of measuring aptitude."

17 Think about friends

Zoe Claire, 21, is in the third year of an English language degree at Glasgow University

"It's worth thinking about where your friends are going. I'm NOT saying follow your friends (every teacher in every school would personally strangle me if I said that), but just be aware of where people are. I went to Glasgow knowing I had a good friend going to Manchester – a three-hour train ride away – relatively quick compared to everyone else down south. Also, you tend to make close friends at university. For me, that means lots of my friends are Glaswegian. I hadn't really thought about it before I went, but when I'm home in Maidenhead I feel really left out because all my friends are meeting up in Glasgow."

18 Pick online brains

John Morris, 20, is a second-year politics student at Keele University

"Take the time to research your university online. Look through forums to find out what current students think about their course and ask them questions, and visit sites such as Push.co.uk, which has really crucial statistics such as the male-to-female ratio, the booze index, and important dull stuff like the average weekly housing cost."

19 Look at local industries

Rachael Heslehurst, 20, is studying journalism at Salford University

"Research the job prospects of the surrounding area before applying. I looked into Salford University before I went and found out MediaCityUK was being built there. Now the BBC is on my doorstep and this has helped massively in terms of work experience, complementing my degree along the way."

20 Think about sex (not that way)

Libby Page, 21, is studying fashion journalism at London College of Fashion (University of the Arts London)

"When I applied to university I didn't realise the student population at my college would be 80% female. With hindsight this should have been obvious (this is the London College of Fashion, after all), but I was so focused on my career that this figure wasn't even vaguely in my consciousness. It wasn't just my social life that was affected by studying in such a female environment – while studying I realised that I have spent most of my life without ever having worked with men. I should have given this some thought!"

Source: The Guardian.

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Digital Markting at UWS

About the programme It has been developed in response to the realisation that digital marketing is now established as a priority for local, national and international businesses because of the ever increasing digitalisation of consumer activities, and the business opportunities that arise in a dynamic online marketplace. The E-consultancy/ Marketing Budgets 2013 Report revealed that 71% of global businesses plan to increase their investment in digital marketing compared with 20% looking to increase their offline marketing spend. The surge in demand for digital marketing professionals from companies looking to quickly step up their game in this space has inevitably led to a skills shortage across the marketing sector. The UWS MSc in Digital Marketing will help address the skill shortage in this essential sector. The MSc in Digital Marketing will have a strong focus on the practical requirements currently expected of digital marketing graduates, underpinned by relevant academic theory. Assessments based on live case studies will provide students with insights into the issues facing companies and enable them to achieve a high level of employability in the digital marketing sector. In order to achieve the above aims, there are three distinct routes within the MSc in Digital Marketing: Route 1 - this route is intended for students with little or no prior grounding in the digital marketing. Route 2 - this route is intended for students who have already obtained a qualification in digital marketing. Route 3 - this route is a work-based learning pathway and is intended for students already in paid employment within the sector looking to enhance their understanding. Students undertaking this route will complete one third of the programme in the workplace, with the remaining modules delivered via a blended learning approach designed for maximum flexibility when completing the course. Your learning Teaching methods will incorporate many aspects of the digital world and the programme will utilise both online and offline marketing tools to deliver module material. The learning experience is intended to be interactive, flexible and student centred, thus deviating from traditional teaching approaches. The programme makes use of a range of practically focused assignments, such as case studies, portfolios, presentations and other assessment formats which will replicate the types of practice graduates will be expected to undertake in their typical working life upon completion of the programme. Trimester 1 Core Modules: • Branding People, Places and Spaces (20 credits) • Digital Marketing Practice (20 credits) Optional Modules (one from): Route 1 • Strategic Marketing: Markstrat (20 credits) Route 2 • Creative Branding: Principles and Practice (20 credits) • Practical Issues in Events (20 credits) • Practical Issues in Tourism (20 credits) • Integrated Marketing Communications (20 credits) Route 3 • Professional Practice Development 1 (20 credits) Trimester 2 Core Modules: • Creative Research (20 credits) • Digital Marketing Theory (20 credits) Optional Modules (one from): Route 1 • Content and Media Management (20 credits) Route 2 • Building Iconic Brands (20 credits) • Experiential Branding (20 credit ).

Source:

Web page ( UWS )

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Be an Entrepreneur Part 3

1.     Build a Support Network.
You've made the internal commitment to your business. Now you need to cultivate a network of supporters, advisors, partners, allies and vendors. If you believe in your business, others will, too.

Network locally, nationally & via social networks. Join networks like NAPW.com, your local chamber of commerce, or other relevant business groups. Here are some networking basics:

- When attending networking events, ask others what they do and think about how you can help them. The key is to listen more than tout yourself.
- No matter what group you join, be generous, help others and make introductions without charging them.
- By becoming a generous leader, you will be the first person that comes to mind when someone you've helped needs your service or hears of someone else who needs your service.

2.     Sell By Creating Value.
Even though we purchase products and services every day, people don't want to be "sold." Focus on serving others. The more people you serve, the more money you will make. When considering your customers or clients, ask yourself:

- What can I give them?
- How can I make them successful in their own pursuits?
- This approach can help lead you to new ways to hone your product or service and deliver more value, which your customers will appreciate.

Get the Word Out.
Be willing to say who you are and what you do with conviction and without apology. Embrace and use the most effective online tools (Twitter, Facebook, YouTube, LinkedIn) available to broadcast your news. Use social networks as "pointer" sites; i.e., to point to anything you think will be of interest to your fans and followers.

Even though social networks are essential today (you must use them!), don't underestimate the power of other methods to get the word out: e.g., word-of-mouth marketing, website and internet marketing tools, public relations, blog posts, columns and articles, speeches, e-mail, newsletters, and the old-fashioned but still essential telephone.

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Be an Entrepreneur Part 2

1.     Business Planning Improves Your Chances for Success.
Most people don't plan, but it will help you get to market faster. A business plan will help you gain clarity, focus and confidence. A plan does not need to be more than one page. As you write down your goals, strategies and action steps, your business becomes real.

Ask yourself the following questions:
 - What am I building?
- Who will I serve?
- What is the promise I am making to my customers/clients and to myself?
- What are my objectives, strategies and action plans (steps) to achieve my goals?

2.     Know Your Target Audience Before You Spend a Penny.
Before you spend money, find out if people will actually buy your products or services. This may be the most important thing you do. You can do this by validating your market. In other words, who, exactly, will buy your products or services other than your family or friends? (And don't say. "Everyone in America will want my product." Trust me--they won't.) What is the size of your target market? Who are your customers? Is your product or service relevant to their everyday life? Why do they need it?

There is industry research available that you can uncover for free. Read industry articles with data (Google the relevant industry associations) and read Census data to learn more. However, the most important way to get this information is to ask your target market/customers directly and then listen.

3.     Understand Your Personal Finances and Choose the Right Kind of Money You Need for Your Business.
As an entrepreneur, your personal life and business life are interconnected. You are likely to be your first--and possibly only--investor. Therefore, having a detailed understanding of your personal finances, and the ability to track them, is an essential first step before seeking outside funding for your business. This is why I recommend setting up your personal accounts in a money management system such as Mint.com to simplify this process.
As you are creating your business plan, you will need to consider what type of business you are building--a lifestyle business (smaller amount of startup funds), a franchise (moderate investment depending on the franchise), or a high-tech business (will require significant capital investment). Depending on where you fall on the continuum, you will need a different amount of money to launch and grow your business, and it does matter what kind of money you accept.

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Be an Entrepreneur Part 1

If you want to start a business but don't know where to start, don't worry--you are not alone. In fact, given the new economic reality of our time, more people than ever before have found the "job" they thought was waiting for them doesn't exist. Others have come to the conclusion that they would rather create work they love, constructed to fit with their own life goals. No matter what the motivation is to be your own boss, you can start today.

Here are 8 Tips to Get You Started:

1.     Take a Stand for Yourself.
If you are dissatisfied with your current circumstances, admit that no one can fix them except for you. It doesn't do any good to blame the economy, your boss, your spouse or your family. Change can only occur when you make a conscious decision to make it happen.

2.     Identify the Right Business for You.
Give yourself permission to explore. Be willing to look at different facets of yourself (your personality, social styles, age) and listen to your intuition. We tend to ignore intuition even though deep down we often know the truth. Ask yourself "What gives me energy even when I'm tired?"

How do you know what business is "right" for you? There are three common approaches to entrepreneurship:

Do What You Know: Have you been laid off or want a change? Look at work you have done for others in the past and think about how you could package those skills and offer them as your own services or products.

Do What Others Do: Learn about other businesses that interest you. Once you have identified a business you like, emulate it.

Solve a Common Problem: Is there a gap in the market? Is there a service or product you would like to bring to market? (Note: This is the highest-risk of the three approaches.) If you choose to do this, make sure that you become a student and gain knowledge first before you spend any money.

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Career with Digital Marketing

Learning Digital Marketing

Everyone knows that the world in changing and its changing with the  phenomenal pace of Digital Marketing. It's constantly evolving technologies, and the way people are using them. is transforming not just how you use your information but how you interact and communicate with your friends and colleagues in your daily life on  a global scale.

It has changed not only your way of communication but also you buying behaviour. With dramatic advancement of Digital technologies you attitude to buying product and services now entirely been changed. People are involving themselves with the modern communication system more than ever. No longer the preserve of tech-savvy early adopters, today ordinary people are integrating digital technologies seamlessly into their everyday lives. They are contacting their friends and family through various online medium in from one part of the world to the other parts. it seems that the world in now in their hand and they just waiting to put it on the thumb soon. and this attitude is influencing the business  in a greater way. People are no longer interested to be a part of the crowed of the shopping centre and come back home in late evening with a tired body having a fake smile on their lips just to show their partners rather what they want now is seeing each other sweetest smile buying the greatest things by ordering while lying in the bed with the heavenly pleasure.

In the great chance of opportunity why we, the students are worried about our future business or job? we all should go to the best teacher Google or You Tube to do the research how to get the best career or go to a consultant to know the best way to achieve it and have the blessings of Digital marketing.

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Life is a bottle of drink

"Life is a bottle of Drink"

"Life is a bottle of drink",,, what rubbish !!!! what are you Talking about? isn't the question coming into your mind, yes of course it is. But just trust me and think, it is the most appropriate word I am telling you about life. when you are thirsty what you say in seeing the bottle?, you say " Wow!! got you,,, needed you the most.. more than anything and everything, but when you are in trouble you never say good to the morning rather you say why I am awake ?, who wake me up?, you never say Good Morning to your coming day, do you? then how come it can be good for you. So start praising your upcoming days, be confident, be focused to drink the whole bottle of drink that will take away your thirst. Don't waste even a tiny drop of it because  you paid for that. So life is even a bigger bottle with different flavour. Sometime it appears to you as a  innocent smoothie  ( very tasty )and sometimes like coke ( tasty but with gas ) and sometimes like ginger drink or Dr pepper (not tasty at all ) but you are appreciating all and you are enjoying all. So am i saying the right words,? yes I am. From the following examples i just want to explain you is ,one will not have an experience of anything until you face  or accept challenges in life, students are not quite ready enough to deal with all the situation of life but if we don't welcome the obstacles of life, if we don't face them, if we don't enjoy them, the obvious result is the destruction of career. so be a fighter like Achilles  ( Troy, sun of Zews ) and snatch your glory.

And never forget the following words by Persy Bysshe Shelley

"If winter comes, can spring be far behind?"

So, say hello to the good morning and live every moment with full of life.

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Lets Try to Choose a Career

How To choose career:

We are living in the globalized world where we have all the facilities for  a standard life. We are getting a very good chance to have a good education from reputed institutions all over the world and we are getting our degrees from different countries and different institution. Even though we are achieving higher education still we are confused about our future. There are few reasons behind this. The reasons might includes the following:

1. Most of us don't think about our career before we go for any course or training started. what we do we think we will do this degree or course and then we will get that job or will do that business. It's a very common mistake we find.

2. We are scared of ashamed of obeying a mentor. We pretend that we have no lacking or we don't want to be mentored by someone experienced.

3. The most important and common mistake is. most of us don't know about ourselves means we don't know what is our actual strength or what I am good at that will give me value in future or to my career.

 But there is nothing to be get frustrated because there is never late as  there is always way out from any problem if we have true intention. If we are looking for our first job or wanting to change career, there are number of things we can do to make the best decision. We might consider the following:

1.Get to know myself- knowing myself is the most important thing. If anyone doesn't know his strength and weakness, its quite impossible for him/her to get the dreaming success in life. So we have to be sure about our Strengths, values, interest and ambitions.

2. We need to fixed the right goal and then needs to work hard to get that. We have to make sure that we work at our best to reach our destination. we have to have the policy of " NeVer Give Up "

3. Finally, we have to get advice from the professionals to choose or change career. An advisor can be the best support for career. One advice can be the life changing event of life. So please remember the distance between you and your success is " AGOOD DECISION" which suits you and goes with your ability.

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